I'm a Creative Director - Physical & Digital Systems with a background in filmmaking, photography, illustration, and music composition. I design and lead projects that span large-scale brand installations, spatial fabrication, animated content, and emerging technology.
My current focus is on out-of-home brand activations - transforming physical environments through design, fabrication, and visual storytelling. I actively integrate AI tools into my creative process, using them to push both concept development and production.
Previously, I served as Senior Art Director at Obscura, a studio known for pioneering immersive environments and blending art with emerging tech. While there, I led international installations combining animation, interactive media, and architectural scale.
Earlier in my career, I worked across sound, film, and illustration, and co-founded the music group Tipsy, whose tracks have appeared in film and television. That cross-disciplinary foundation still informs my approach to rhythm, tone, and visual style.
I bring a hands-on, detail-oriented mindset to creative direction, with a style shaped by futurism, surrealism, pop aesthetics, and playful visual logic.
Tools:
C4D + Redshift/Octane, Blender, Runway, Midjourney, Adobe Creative Suite, Unreal Engine, Ableton Live, Pro Tools.

